((The Jordanian Narrative)) highlights the tourism, heritage, and archaeological wealth of the Kingdom
Amman3 min read
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As part of the activities of the third season of "Jordanian Cultural Days," the Arab House Cultural Forum organized a lecture titled "The Tourism, Heritage, and Archaeological Narrative in Jordan," presented by the Dean of Ammon Applied University College, Prof. Dr. Ibrahim Al-Kurdi, and moderated by the writer Mirna Hatiqua, in the presence of a number of intellectuals and those interested in cultural and heritage affairs.
The lecture addressed the importance of formulating an integrated national narrative for tourism, heritage, and archaeological sites in Jordan, reflecting the depth of its history and the diversity of its civilizations, highlighting its position on the cultural tourism map, alongside enhancing awareness of the value of the civilizational heritage with which the Kingdom abounds.
Al-Kurdi reviewed the most prominent historical, archaeological, and tourism sites in Jordan, and what they hold as evidence of the succession of civilizations and human interaction with the place across the ages, pointing out that these sites represent an authentic part of the national memory and a main component of Jordanian identity.
He emphasized the importance of moving beyond the traditional presentation of archaeological and tourism sites to providing an integrated cognitive narrative that links the sites to their history and reveals the human, cultural, and social implications they carry, giving the visitor a deeper understanding of their civilizational value and enhancing their connection to the place and its history.
He noted that the tourism and heritage narrative constitutes an important tool in introducing Jordan and presenting its civilizational image to the world, in light of its cultural diversity, historical wealth, and archaeological sites of global significance, which contributes to enhancing the Kingdom's presence in the field of cultural tourism and supports efforts aimed at preserving, protecting, and passing down heritage to future generations.
He explained that archaeological sites are not limited in importance to being tourism destinations, but rather represent living witnesses to the homeland's history and memory, through the stories and human experiences they contain that reflect the extension of Jordanian civilization and the diversity of its tributaries. Hence, the importance of employing historical and cultural knowledge in building a tourism discourse that combines scientific accuracy with the beauty of storytelling emerges, enhancing society's awareness of the value of its civilizational heritage.
The writer Mirna Hatiqua began the meeting by introducing the lecturer, reviewing his academic and professional resume, the most prominent milestones of his career and achievements, and shedding light on his contributions to the academic and cognitive field, before opening the floor for a lecture that addressed one of the topics related to national identity and ways to highlight the Jordanian historical and civilizational heritage.
This event comes within the context of the Arab House Cultural Forum's efforts aimed at revitalizing the national cultural scene, providing space for dialogue and knowledge exchange regarding the components of Jordanian identity, and shedding light on the tourism, heritage, and archaeological components possessed by the Kingdom. It also aligns with the goals of the third season of "Jordanian Cultural Days," which adopts the Jordanian narrative as the axis of its activities, affirming the importance of documenting national memory and enhancing awareness of Jordan's history and civilization.
