He explained that olive oil prices last season reached 130, 140, and 150 dinars per tin, confirming that it is still too early to talk about specific prices for the current season, as determining them is linked to the volume of production and the supply and demand equation.
Amr stressed the need not to rush into circulating or adopting specific prices before the production volume becomes clear, expressing his hope that the prices will be fair to the Jordanian consumer and profitable for the farmer.
He indicated that preliminary estimates, collected by agriculture directorates, suggest that olive fruit production will reach about 220,000 tons, of which approximately 40,000 tons are allocated for pickling and curing purposes, while about 170,000 to 180,000 tons remain for oil production.
He pointed out that Jordan's olive oil needs usually range between 25,000 and 30,000 tons, with an average of about 27,000 tons, which reinforces expectations that the current season's production will cover the local market's needs and exceed them.
Amr noted that the last season was harsh for farmers and the olive sector, as olive oil production reached about 16.5 thousand tons, a decrease of nearly 55% compared to the previous season, while the decrease compared to the average production during the period from 2020 to 2024 ranged between 30% and 35%.
He attributed the decline in production last season to the sharp drop in rainfall rates, explaining that the 2024 season was exceptional, as the Kingdom's production of olive oil reached about 35,000 tons.
Regarding the quality of the oil, Amr called on Jordanian families to buy from reliable sources, including known farmers, committed presses, and approved marketing outlets, such as the Olive Festival, warning against buying oil through social media sites or being swayed by attractive and unreliable prices.
He emphasized the importance of requesting a purchase invoice when acquiring oil to prove its source, which helps verify the product's reliability and ensure its quality.