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Ajloun.. Creative ideas investing in nature and heritage to create new opportunities

Ajloun.. Creative ideas investing in nature and heritage to create new opportunities

Many institutions in Ajloun Governorate contribute to promoting a culture of creativity and entrepreneurship and encouraging community initiatives through skills development and supporting youth participation, which helps employ the energies of the governorate's residents and utilize its natural, touristic, and heritage assets to serve development.

The head of the governorate council committee, Eng. Muawiyah Annab, emphasized the importance of integrating institutional efforts to embrace creative ideas and support project owners, pointing out that the governorate's diverse resources provide opportunities to develop projects that invest in local products, heritage, and nature while contributing to job creation.

He explained that enhancing the success prospects of these projects requires a focus on training, guidance, marketing, and understanding the needs of their owners and the challenges they face, which helps sustain their operations and expand their economic and social impact, especially in villages and rural areas.

Adnan Freihat, the coordinator of the "All Jordan Youth Commission," pointed out the importance of developing youth skills and providing them with opportunities to participate in initiatives and volunteer work, granting them practical experience in planning, teamwork, and assuming responsibility.

He added that supporting youth ideas requires listening to their owners, helping them define goals and implementation mechanisms, and facilitating the exchange of experiences and communication with relevant institutions to turn ideas into actionable initiatives that respond to community needs.

Handmade project owner Duaa Al-Zghoul stated that her passion for making accessories and beads prompted her to establish her project about ten years ago, explaining that she uses olive pits and integrates them with beads to produce various pieces, while also employing pistachio, pine, and oak shells in designing artistic works.

She added that her disability did not prevent her from continuing to work and develop her skills, and that the project provided her with a source of income, pointing out that she markets her products through bazaars and festivals inside and outside Ajloun, alongside social media platforms which she uses to showcase her works, sell them, and communicate with interested parties.

Nouran Al-Zawahra, owner of the "Akla wa Fatla" restaurant, said that not finding a job opportunity after her university graduation prompted her to invest her skill in preparing traditional dishes and launch her own project with the support of her family, noting that her passion for heritage cuisine began at the age of thirteen when she learned cooking from her grandmother.

It added that it chose to serve traditional dishes to preserve their presence among new generations, relying in their preparation on local products and cooking with firewood in a taboon oven, pointing out that the project enabled women from the village to work in food preparation and market their home-made products, extending its impact to other families in the local community.

It indicated that limited funding pushed it to rely on its own efforts and reinvest the project's profits to develop it gradually, affirming that rural women are capable of establishing projects that contribute to providing job opportunities and boosting tourism, and that she aspires to expand her restaurant and add overnight cabins that allow visitors to experience a combination of heritage food and nature.

She explained that limited funding pushed her to rely on her own efforts and reinvest project profits to develop it gradually, affirming that rural women are capable of establishing projects that contribute to job creation and tourism activation, and that she aspires to expand her restaurant and add overnight cabins offering visitors an experience combining heritage food and nature.

The founder of the "Green Neighborhood - Jordan" project, Zaid Al-Qudah, stated that the project is a youth-led initiative to improve residential neighborhoods by uniting the efforts of volunteers, residents, and local partners, and engaging them in caring for their environment.

He explained that the initiative implements cleanliness campaigns, afforestation activities, and environmental awareness programs, enabling youth to turn their interest in the environment into practical steps that serve the neighborhoods where they live.

The founder of the "Tale of a Place" initiative, Youssef Al-Somadi, stated that the initiative works on documenting the Jordanian narrative and introducing the stories of places along with their memories and heritage, contributing to the preservation of local narratives and highlighting people's attachment to their places.

He explained that documentation takes place through audio and video via interviews with seniors and researchers, listening to their accounts about places and their history, and utilizing their knowledge and experiences to collect, preserve, and introduce related material.

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